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EXCELLENCE
IN A GLASS

How to make a Negroni, the perfect way.

Home The Perfect Serve

THREE INGREDIENTS FOR ONE TIMELESS ICON

The perfect Negroni is as simple to make as it is delicious to taste. Campari, London dry gin and sweet red vermouth combine for a velvety, perfectly balanced sip that defeated time, showcasing its iconic excellence from Count Negroni’s time to the present day.

Campari® 1 part
London Dry Gin 1 part
Sweet Red Vermouth 1 part
Negroni-Campari

THE ICE

Fill a mixing glass with good quality ice cubes, and pour all the ingredients.

Negroni-Campari

STIRRED, NOT SHAKEN

With the help of a bar spoon, mix the ingredients by slowly stirring them, allowing the flavours to merge smoothly and preventing bubbles to form, thus keeping the Negroni silky texture intact.

Negroni-Campari

THE FINISHING TOUCH

There you have it: elegant, bright red, rich in taste. Your Negroni is ready to be served, but one final signature element is missing: an orange wedge or peel to add sweetness and aroma.

MORE THAN A COCKTAIL

The fascinating bittersweet notes, the effortless simplicity, the Italian soul. Negroni’s identity goes much beyond its iconic recipe: it embodies the Italian lifestyle that celebrates elegance, showcases identity, savours the moment.

Enjoy your Negroni when the lights dim down and the atmosphere livens up, entering the perfect dimension for an unforgettable experience. Different every time, yet always a classic.

Negroni moments

Negroni-Campari
Negroni-Campari
Negroni-Campari
Negroni-Campari

THE INGREDIENTS

CREATING THE MAGIC

Campari – The one, the only. Since 1919, there is no Negroni without Campari.

Negroni with Campari

Bulldog Gin – The spirit backbone of a classic. Dry, bold, delicious.

Negroni with Bulldog
Negroni-Campari

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